3 Smart Reasons to Build a Mobile App for Your Business

3 Smart Reasons to Build a Mobile App for Your Business

Is your business thinking about building a mobile app? Now might be the time to do it: As smartphone and tablet adoption reaches near ubiquity, business owners are realizing that a mobile presence is becoming a necessity.

                                                                                             Credit: David Molina G/Shutterstock

Is your business thinking about building a mobile app? Now might be the time to do it: As smartphone and tablet adoption reaches near ubiquity, business owners are realizing that a mobile presence is becoming a necessity.

Clutch, a business-to-business research and review company, revealed that less than a quarter of small businesses currently have a mobile app, but that number is growing as businesses see the value in app development. In fact, Clutch’s survey found that nearly half of small businesses plan to have a mobile app by 2017.

“Three years ago, a small business might [have seen] 10 percent of its total traffic coming from mobile, but right now, it’s closer to 70 percent,” Viktor Marohnic, CEO of app builder Shoutem, said in a statement. “Within the next couple of years, a shift to a mobile app … will become obvious.”

So, aside from following popular demand, why create an app? According to Clutch’s survey, here are the top three reasons small business owners built their apps. [See Related Story: 5 Mobile App Myths Stifling Your Business]

Increase sales. Fifty-five percent of Clutch’s survey respondents said their app was designed to boost sales. Marohnic noted that a good mobile app can facilitate quick checkout for a purchase, which ultimately leads to a sales increase. Apps can offer a more convenient way to browse and shop, allowing customers to make purchases from anywhere, he said. Companies can even choose to alert their customers for new deals, products, events, etc. ….

 

Read more at Business News Daily.

No Comments

Leave a Reply

Powered by Watch Dragon ball super