The customer isn’t only right, they are in charge!

We are in the age of the smart customer Customer experience is defined as the sum total of conscious events, as a coordinated series of interactions between a customer and a brand to accomplish anything. Above all words – a customer experience is defined by the customer, for the customer, at each touch-point, each time. […]

Creating the Perfect Retail Experience

One key to creating an excellent retail experience for your customers is to know your customers well enough that you can anticipate their needs and the type of merchandise or services they will gladly purchase. Nothing is worse than bringing in merchandise that you like and watching it sit idly on a shelf. Your customer’s […]

Setting Up Your Retail Business: 5 Must Haves

You have the winning Idea. You have taken the time to create an overall plan that outlines what you want your retail store to feel like and what type of merchandise you want to offer. And you are pretty sure that you have the financial backing (either through personal funds or loans) to move forward. […]

Small Business Mobile Apps: 2017 Survey

For a small business, having a mobile app remains relatively unique. Adoption and use of mobile apps by SMBs are still in the “first inning of the ball game,” according to Andrew Gazdecki, CEO of Bizness Apps(link is external). To understand the extent and impact of mobile app use by small businesses, Clutch surveyed 355 […]

Mobile Apps Are New Normal for Small Business

Mobile Apps Are New Normal for Small Business Mobile friendly websites and applications have become ever more important among small businesses, and now a mobile strategy is widely regarded as a prerequisite for any successful company. Recent survey results compiled by Clutch, a B2B research company, show that small business mobile apps are the new […]

15 Effective SEO Strategies for Small Businesses

15 Effective SEO Strategies for Small Businesses   For as long as there have been websites, there have been search engines. In fact, an offline equivalent of the first search engine – – actually debuted before there were even any sites on the web. And, for as long as there have been search engines, there […]

12 Ways to Increase Online Sales

One of the core values at my company is “Test everything; assume nothing!” That’s because we know that after all these years on the internet, you just never know what strategy or angle is going to work best for you…until you test it. This applies even to your star-performing strategies, because there’s always room for […]

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